🆕 New Service · Plug-and-Play

2D & 3D Product Configurators

Configure. Visualise. Convert.

Nexus Corp designs, builds, and looks after interactive product configurators — in full 3D or flat 2D — the “build your own product” experience your customers already expect from the best brands. Instant colour and material changes, 360° rotation, live pricing, and an optional “see it in your space” preview, delivered as one simple addition to the website you already run. No app to install, nothing for your team to build.

  • Ready to Add to Your Website in Minutes
  • Real-Time 360° Customisation
  • Live Pricing & Quote Automation
  • Available in Both 3D and 2D

Try five live configurators right now — footwear, eyewear, automotive, and furniture in 3D, plus a cross-industry 2D demo — with more industries in active development. Tap through to try them yourself, or book a call and we will walk you through one live.

Configurator Preview

Live
360°

Live Price

£4,280

Nexus Corp · 3D Product Configurator

What Is a Product Configurator?

A product configurator is a browser-based tool that lets a customer build their own version of a product — choosing colour, material, size, or add-ons — and see the result rendered live, with an accurate price attached to every choice. It replaces a static product photo and a long spec sheet with something a customer can actually explore. We build these in two forms: full interactive 3D, and lighter, flat 2D.

Both work straight in the browser — there is nothing for a visitor to download, and nothing that locks you into us. For your team, it is a fully looked-after service: we build it, host it, and hand you one small piece of code to add to your site.

What It Is

A "build your own product" tool for your website — customers change colour, material, and options and see the result straight away, in full 3D or a flat 2D view.

Who It Is For

Any business selling a product that comes in different looks or options — vehicles, furniture, fashion, equipment, property, print, and packaging.

How You Get It

One small piece of code for your web team to add — nothing to install, nothing to maintain. It works with the website you already have.

2D or 3D — We Scope It to the Product.

We don't default every project to the more expensive option. On our first call, we'll recommend whichever format suits how your customers actually choose and buy the product.

3D Product Configurators

A fully interactive 3D version of your product that customers can spin, zoom, and rebuild in real time — the right choice when the shape and look of the product is part of what sells it.

Best For

VehiclesFurniture & interiorsFootwear, eyewear & jewelleryIndustrial equipment

How it works: Runs instantly in the browser, with an optional "see it in your space" preview on mobile.

2D Product Configurators

A flat, image-based customiser for products that are really sold and viewed as a flat design — quicker to build and lighter to load than a full 3D version.

Best For

Clothing & textile printsPackaging & labelsSignage & event graphicsStationery, cards & monograms

How it works: Customers layer colours, artwork, and text on a flat preview, ready to send straight to print.

Nine Capabilities. Built In.

360° Real-Time Rotation

Customers can spin, zoom, and view the product from every angle — right in their browser, no app needed.

Colour & Material Swapping

Instant colour, finish, and material changes across any part of the product.

Live Price Calculation

The price updates automatically as options change, including bundles and tiered pricing.

Mobile & AR Preview

Works on every device, with an optional "view in your space" feature using augmented reality (AR) for supported products.

Lead & Quote Capture

Every finished configuration can trigger a "Request a Quote" or "Add to Cart" action, sent straight to your sales team.

Works With Your Website

Fits into Shopify, WooCommerce, Webflow, your own website, or a dealer portal — no rebuild required.

Customer Behaviour Insights

See which options, colours, and combinations customers actually explore before they buy.

Fully Managed & Supported

We look after hosting, monitoring, and updates for you — it is an ongoing service, not a one-off build.

Flat 2D Customisation

A simpler, print-style version for products like clothing, packaging, and signage that don’t need a full 3D model.

Six Specialist Service Lines. One Delivery Team.

01

Turning Your Product Into a Digital Version

We turn your existing designs, product photos, or spec sheets into a ready-to-use 3D or 2D version of your product — or create one from scratch if you don’t have source material yet. Every version is built to load quickly without losing visual quality.

02

3D Configurator Development

We build your 3D configurator to match your brand exactly — nothing for your customers to download, no special software needed to view it, and no dependence on a closed system that could lock you in later. The options, materials, and pricing rules are built around your specific product line.

03

2D Configurator Development

For products that are really sold and shown as a flat design — clothing prints, packaging artwork, signage, and stationery — we build a simpler, flat version of the same experience: the same live pricing and lead capture, for a lower cost and faster build.

04

Connecting It to Your Website & Sales Tools

We connect the configurator to your online store, customer database, and pricing, so a customer’s finished design flows straight into a quote, an order, or a new lead for your sales team — nothing gets typed in twice, and nothing gets lost.

05

Accurate Pricing & Automatic Quotes

Pricing that reflects your real costs — per-option pricing, bundles, regional price lists, and volume discounts — with an automatic, branded quote or spec sheet produced at the end of every configuration.

06

Ongoing Hosting, Support & Improvements

This is a fully managed service: we host the configurator, keep an eye on its performance, roll out updates whenever your product range changes, and report back on what customers are choosing — so your team never has to manage any of it.

How It Works

From First Conversation to Live on Your Website.

This is a fully managed service. Your team is only involved at two points: one short conversation with us at the start, and adding one small piece of code to your website at the end. We handle everything in between.

1

Understanding Your Product

  • · Review your product range, the options customers should be able to choose, and any photos or designs you already have
  • · Agree where it needs to live: your online store, your website, or a dealer/partner site

What you get: A clear plan of the options, materials, and pricing the configurator will offer — and a list of anything still needed from you.

2

Building the Digital Version

  • · Create or refine a digital version of your product for every option customers can choose
  • · Match colours, materials, and lighting to your actual product so it looks right, not generic

What you get: A complete, ready-to-use set of product visuals, checked against your catalogue.

3

Building the Configurator

  • · Build the interactive viewer, the options panel, and the live pricing
  • · Apply your brand colours, fonts, and style so it looks like part of your existing site

What you get: A working configurator you can review and test before it goes live.

4

Adding It to Your Website

  • · Hand over one simple piece of code for your website team to add — that is all it takes
  • · Connect enquiries and completed configurations to your sales inbox or customer database

What you get: One piece of code your team adds to any page — no rebuild of your existing website required.

5

Testing & Going Live

  • · Test on different phones, tablets, and browsers, including slower internet connections
  • · Check it loads quickly and does not slow down the rest of your website

What you get: A live configurator, running on your website.

6

Ongoing Support & Improvements

  • · We keep hosting, monitoring, and updating it as your product range changes
  • · We review what customers are choosing with you on a regular basis

What you get: A configurator that keeps working — and keeps improving — without your team lifting a finger.

Why It Moves Revenue, Not Just Engagement.

Independent industry research on interactive product configurators — 2D and 3D alike — is consistent on four outcomes:

Customers Stay Longer

Interactive product experiences keep customers on your site and looking at more pages, compared to static photos.

More People Buy

Customers who configure a product themselves are more likely to go on and purchase it than those shown a photo alone.

Better Sales Enquiries

A finished configuration is a warm, well-informed enquiry — your sales team follows up on a known spec, not a cold form.

Fewer Returns & Complaints

Customers see exactly what they are buying before they buy it, which means fewer surprises and fewer returns.

Fully Managed, Without Losing Control.

“Fully managed” means your team doesn't have to look after the technical side — not that you lose control of it. The configurator is matched to your brand, and hosted and looked after by Nexus Corp as an ongoing service — with every enquiry and completed configuration flowing straight into your own systems.

Nothing to Install

Works straight in your customers’ web browser — nothing for them to download or install

Built to Stay Fast

Designed and tested to load quickly, so it never slows down the rest of your website

Your Brand, Not Ours

Matched to your colours, fonts, and style — it looks like part of your website, not a bolt-on tool

Your Data Stays Yours

Enquiries and completed configurations go straight into your own systems — no third-party lock-in

Industries We Serve

Any Product With Visible Variants.

If customers choose between colours, materials, sizes, or configurations before they buy — a 2D or 3D configurator fits. Below are the industries and sub-sectors we scope builds for most often.

Automotive, Transport & Aerospace

"Build your own vehicle" is the single most common configurator use case — paint, wheels, trim, and packages, with a live price.

AutomotiveAerospace & DefenseMaritime & ShippingTransportation & Logistics

Furniture, Property & Construction

Buyers configure fabric, finish, and layout before committing to a purchase or a build.

Furniture & Home ImprovementReal EstateProperty ManagementConstruction & EngineeringFacilities Management

Fashion, Lifestyle & Personal Goods

Colour, material, and monogram options rendered in real 3D — or a lighter 2D configurator for printed goods — instead of a flat product photo.

Fashion & ApparelEyewearJewelry & WatchesConsumer Goods — Beauty & CosmeticsToys & HobbySporting Goods & EquipmentPet Products & Pet CareMusical Instruments

Industrial, Energy & Agriculture

Complex, high-value equipment sold through spec sheets today — better sold through an interactive build tool.

ManufacturingMining & MetalsChemical IndustryEnergy & Utilities — Oil & GasEnergy & Utilities — Renewable EnergyEnergy & Utilities — UtilitiesAgriculture & AgribusinessEnvironmental Services — Waste Management & Recycling

Technology & Digital

Device colourways, accessory bundles, and virtual goods configured before purchase or mint.

Consumer Electronics & WearablesTelecommunicationsGaming & EsportsBlockchain & CryptocurrencySoftware & Professional Services

Healthcare & Life Sciences

Device variants and equipment configurations reviewed and specified before procurement.

Healthcare & Life Sciences — HospitalsHealthcare & Life Sciences — Medical DevicesHealthcare & Life Sciences — PharmaceuticalsBiotechnology

Hospitality, Travel, Sports & Events

Room layouts, event spaces, menus, and experience packages previewed before booking.

Hospitality — Hotels & ResortsHospitality — RestaurantsHospitality — Travel & TourismHospitality — Food ManufacturingEvents & ExhibitionsTheme Parks & AttractionsSports & Recreation

Retail, Ecommerce & Media

The core "build your own product" retail flow, plus branded packaging, signage, and display previews.

Retail & Wholesale/DistributionE-commercePrinting & PackagingSignage & Trade Show DisplaysPublishingMedia & EntertainmentAdvertising & Marketing

Public, Financial & Professional Services

Interactive tools for public engagement, product illustration, and training — beyond direct-to-consumer sales.

Financial Services — BankingGovernment & Public SectorEducation & TrainingNon-Profit & CharitiesSecurity & Risk Management

Not seeing your industry listed? If your product has configurable options, we can almost certainly build for it — ask us on a call.

Why Nexus for 2D & 3D Product Configurators

  • Simple handover — your team adds one small piece of code to your website, we take care of everything behind the scenes
  • Built using standard, open web technology rather than a closed, proprietary system that locks you in
  • We recommend 2D or 3D based on your product — you are never sold a more expensive 3D build when a simpler 2D version does the job just as well
  • The same team that builds your website and business systems also builds and looks after your configurator — one point of contact, one contract
  • An ongoing service by default: hosting, monitoring, and updates are included, not a one-off project that is left to age
  • UK-based delivery with experience across vehicles, furniture, fashion, industrial equipment, and property

Want customers to try your product in their own space, not just on screen? See AR, VR & XR Development — the same 3D assets usually carry straight into a mobile AR preview.

Need the store itself, not just the configurator? See Brand, Website & Ecommerce Development — we build the Shopify, WooCommerce, or custom store the configurator plugs into.

FAQ

2D & 3D Product Configurator FAQ

Still have a question? Contact us

Is this really plug-and-play — do we need our own developers?+

Yes. We build, host, and maintain the configurator, and hand your team one small piece of code that adds it to any page on your existing website, online store, or CMS. No development work is required on your side for our standard service. If your team wants a deeper, custom connection into your own internal systems, we can offer that too.

What platforms and website builders does it work with?+

It works with Shopify, WooCommerce, Webflow, WordPress, custom-built websites, and dealer or partner portals. Because it runs directly in the browser, it is not tied to any particular website platform.

Do we need existing product designs, or can you create them from scratch?+

Either works. If you already have product designs, drawings, or 3D files, we prepare them for the web. If you only have photos or spec sheets, our team creates the digital version from scratch as part of the project.

Should we use a 2D or a 3D configurator?+

It depends on the product. If the shape of the product matters to the buying decision — a car, a sofa, a pair of shoes — 3D is worth it. If the product is really sold as a flat design — a printed T-shirt, packaging artwork, a trade show banner — a 2D configurator gives customers the same live-pricing and enquiry experience for a lower cost and a faster build. We help you decide during our first conversation, rather than defaulting to the more expensive option.

Can we see a live demo before committing?+

Yes. Five live demos — footwear, eyewear, automotive, and furniture in 3D, plus a cross-industry 2D demo — are ready to try right now on our demo gallery, with more industries in active development. Use the "View Demo Gallery" button on this page to try them yourself, or book a call and we will walk you through one live.

Which industries is this suited to?+

Any business selling a product that comes in different options — colour, material, size, or add-ons. We have worked on builds across vehicles, furniture, fashion, jewellery, industrial equipment, property, and consumer electronics; see the Industries We Serve section below for the full list.

How does pricing and quoting work inside the configurator?+

We set up pricing that matches your real costs — per-option pricing, bundles, regional price lists, and volume discounts — so the running total shown to the customer is accurate. A finished configuration can trigger an automatic quote, a checkout, or a lead sent straight to your sales team, depending on how you sell.

How long does a configurator project take?+

A focused, single-product configurator using your existing designs typically takes 4–6 weeks. Larger builds covering several products or requiring new designs from scratch take 8–12 weeks. Every project starts with a short first call to confirm the timeline for your specific product range.

Will it slow down our website?+

No — we build and test it to the same performance standards as the rest of your website, so it will not slow things down for your visitors.

Is this a one-off project or an ongoing service?+

It is an ongoing service by default. We host the configurator, keep an eye on its performance, roll out updates whenever your product range changes, and review what customers are choosing with you regularly — so your team never has to manage any of the technical side.

»

Ready to Let Customers Build It Themselves?

Book a meeting and we'll scope a 2D or 3D product configurator for your catalogue — what it takes, what it costs, and how fast it plugs into your website.